your space
materials
inch of your project
High-quality home renovation services delivered in the Myrtle Beach Area
Do it with someone who gives you security
Our Showroom
Visit our showroom at 185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579, and experience firsthand the quality and variety of materials we offer.
Our showroom features:
- Custom cabinets and closet displays
- Cabinet handles and hardware
- A variety of tiles and LVP flooring
- High-quality fixtures and countertops
- Sinks, vanities, and a fully designed shower
Each step to you have a great project and results
We understand that remodeling can be a significant investment, which is why we’ve developed a streamlined process to make your experience as smooth as possible:
Initial consultation
DESIGN & PLANNING
PROPOSAL & APPROVAL
CONTRACT SIGNING
PERMITTING ACQUISITION
PRE-CONSTRUCTION MEETING
EXECUTION
FINAL WALKTHROUGH
What clients say
We are known for our clear communication and commitment to customer satisfaction
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We had our floors redone in our townhome with LVP in 2 rooms and a staircase. They did a great job and was very meticulous on the small details such as the molding and caulking of the stairs case. They were very attentive and took time to clean up after everything was done. I highly recommend them!
Nadia C.
March 5, 2025Miguel Pena
May 5, 2025I highly recommend Home identity was completely impressed with their professionalism and customer service, the best in town. Their staff is not only friendly but also highly skilled. Pricing is fair and transparent - definitely value for money. We are extremely happy! Thank you again! ⭐️
Freddy Nunes
April 5, 2025 -
I recently had an experience with Home identity, and I am thrilled to share my positive feedback! They were very attentive to my needs.The quality of their custom cabinets really impressed me.It was clear that they prioritize quality and customer satisfaction.I wholeheartedly recommend them to anyone looking for custom furniture and cabinets.I will definitely be using them again in the future!
flavio ferreira
December 5, 2024Hired Home Identity for multiple projects, which included kitchen and bathroom cabinets installation, LVP installation, and staircase rebuild. Geraldo was very professional, and he and his guys completed the projects in a timely manner. He showed great attention to detail and clearly takes pride in his work. Geraldo was also very reasonable with pricing. We were very satisfied with the work and will for sure be using Home Identity for future projects.
Amy Ames
December 5, 2024I’ve utilized Home Identity for several construction activities. 1st, carpet removal and installation of new LVP flooring. They did an excellent job and extreme attention to detail to ensure flooring was seamless without any transitions. Next, carpet removal from stairs and installing new hardwood steps and risers. Again, to ensure the steps could be used immediately, Home Identity was innovative in their approach by staining the stair treads and painting the risers in their shop and did only minor touch ups after both were installed. Pricing was very competitive, communication was excellent, superb workmanship, they completed the work in a very timely manner, and always cleaned up after work was completed. Greatly appreciate Geraldo and his entire team at Home Identity.
Daniel Williams
May 5, 2025 -
Geraldo has done many flooring jobs for us. He is Very Professional, Clean and does Outstanding work! Very Reasonable!
james sinn
January 1, 1970My husband and I bought a fixer upper back in 2022, and flipped it. We called Geraldo to request a quote and the price was very reasonable. Geraldo and his team showed up in our house in finish the job in one day. They remove all the old flooring and installed the new one in one way. We couldn't believe how quickly they finished. Geraldo called me and asked if we were 100% satisfied with the new flooring and installation. I thought that was very professional of him! We love the new flooring, we lived there for two years and recently sold it. Enough to day we didn't have any issues selling because of the pretty modern flooring. Forever grateful with Geraldo! You can fully trust his professionalism for any project!!
Samantha Lake
December 5, 2024We recently had our kitchen and bathroom renovated at our vacation home in North Myrtle Beach by Home Identity, and we couldn’t be happier with the results. Since we live in Massachusetts, we weren’t there during the renovation, but that actually made things easier for the team. They had the keys and handled the whole project from start to finish without any issues. Gerald was our main point of contact, and he was fantastic. He kept us updated throughout the entire process and made sure we knew the schedule every step of the way. Communication was excellent, which gave us a lot of peace of mind. One thing that really stood out was their showroom in Myrtle Beach. It had everything we needed, and it made choosing materials super convenient. Overall, we had a great experience working with a contractor outside of Massachusetts. Home Identity made the process smooth and stress-free. We totally recommend them!
Herick Carvalho
May 5, 2025
Our Previous Projects
Check out the images of the previous projects we worked on. If you like what you see, we’d be thrilled to talk with you in more detail about your project. Don’t hesitate to reach out!






























