
Your home, designed around you
Full kitchen and bathroom remodels, custom closets and whole home renovations, designed and built by one local team.
Excellent on Google · 94 reviewsGet your free quote
Tell us about your project. We reply by phone or email.
Prefer to talk? Call (843) 236-1576
- Showroom in Myrtle Beach
- In-house cabinet & closet shop
- Clear proposal before you sign
- Excellent on Google · 94 reviews
Complete remodels, done right
We focus on complete projects, so every detail of your new space works together.

Full Kitchen Remodeling
Custom cabinets, countertops and a layout that works for how you cook and gather.
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Full Bathroom Remodeling
Walk-in showers, vanities, tile and safer, easier bathrooms, from guest bath to master suite.
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Custom Closets & Storage
Walk-in and reach-in closets, wardrobes and shoe walls, with a free 3D design.
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Whole Home Renovations
Kitchens, baths, living spaces, flooring and closets, renovated as one project. Including remote project management if you live out of state.
Learn moreReal homes on the Grand Strand
Photos from real Home Identity projects in the area.
Local people. One team. No surprises.
Remodeling your home is a big decision. Here is what you can count on from us.
Local to Myrtle Beach
Our design and installation team works right here on the Grand Strand. We are neighbors, not a call center.
Our own cabinet & closet shop
We build cabinets and closets in our in-house shop, so they are truly custom, not limited to franchise-standard sizes.
One team for everything
We manage every part of your project, including permits, plumbing, electrical and mechanical work. No juggling contractors.
A clear proposal first
You get a detailed proposal with costs and timelines before you sign anything.
Our process, step by step
Eight clear steps from the first conversation to the final walkthrough.
Initial consultation
We listen to what you want, look at the space and answer your questions.
Design & planning
Our designers create a customized plan and help you select materials and layout.
Proposal & approval
You receive a clear, detailed proposal with costs and timelines.
Contract signing
Once everything is approved, we sign and schedule your project.
Permits
If your project needs a building permit, our team submits it for you.
Pre-construction meeting
We walk through the schedule and the details before work begins.
Execution
Our team builds your project and keeps you informed along the way.
Final walkthrough
We review the finished work with you, room by room.
What our clients say
Rated Excellent on Google, based on 94 reviews.
“They did a great job on our kitchen from start to finish. We met with three companies for quotes. We evaluated prices for similar kitchens, we also looked at customer reviews. Home Identity had the best price and excellent reviews. We are very happy with our kitchen and we highly recommend…”
“Home Identity did a wonderful job on my bathroom! It came out beautiful and the workers were very nice and conducted themselves in a professional manner. I would highly recommend them!”
“Amazing company, great workmanship, and a trustworthy company. From the beginning Webster helped with plans and design for a full kitchen remodel. From there his general contractor Geraldo took over. This was a big decision for my wife and I seeing that we live in NH and had to do all…”

See it and touch it before you decide
Our Myrtle Beach showroom helps you choose with confidence.
- Custom cabinets and closet displays
- Cabinet handles and hardware
- Tile and LVP flooring
- Fixtures and countertops
- Sinks, vanities and a fully designed shower
185 Jacob Ln Unit 1, Myrtle Beach, SC 29579
Monday to Friday, 9:00 AM to 5:00 PM
Proudly serving the Grand Strand
Based in Myrtle Beach and working in homes across Horry and Georgetown counties.
- Myrtle Beach
- Conway
- North Myrtle Beach
- Carolina Forest
- Socastee
- Little River
- Murrells Inlet
- Surfside Beach
- Garden City
- Georgetown
Not sure if we cover your area? Call (843) 236-1576.
Ready to talk about your project?
Tell us a little about your home. We will call you back to set up your consultation.
- Free consultation
- Clear proposal with costs and timelines
- Local Myrtle Beach team
Or call us now:
(843) 236-1576
Get your free quote
Tell us about your project. We reply by phone or email.
Prefer to talk? Call (843) 236-1576




