your space
materials
inch of your project
High-quality home renovation services delivered in the Myrtle Beach Area
Do it with someone who gives you security
Our Showroom
Visit our showroom at 185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579, and experience firsthand the quality and variety of materials we offer.
Our showroom features:
- Custom cabinets and closet displays
- Cabinet handles and hardware
- A variety of tiles and LVP flooring
- High-quality fixtures and countertops
- Sinks, vanities, and a fully designed shower
Each step to you have a great project and results
We understand that remodeling can be a significant investment, which is why we’ve developed a streamlined process to make your experience as smooth as possible:
Initial consultation
DESIGN & PLANNING
PROPOSAL & APPROVAL
CONTRACT SIGNING
PERMITTING ACQUISITION
PRE-CONSTRUCTION MEETING
EXECUTION
FINAL WALKTHROUGH
What clients say
We are known for our clear communication and commitment to customer satisfaction
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We had 2 closets redone by Home Identity. We couldn't be happier choosing them. We went from those annoying wire shelves to a functional custom closet! They were professional, nice and meticulous with their work. We are very pleased with Home Identity!!
Debbie SanPedro
July 5, 2025I’ve utilized Home Identity for several construction activities. 1st, carpet removal and installation of new LVP flooring. They did an excellent job and extreme attention to detail to ensure flooring was seamless without any transitions. Next, carpet removal from stairs and installing new hardwood steps and risers. Again, to ensure the steps could be used immediately, Home Identity was innovative in their approach by staining the stair treads and painting the risers in their shop and did only minor touch ups after both were installed. Pricing was very competitive, communication was excellent, superb workmanship, they completed the work in a very timely manner, and always cleaned up after work was completed. Greatly appreciate Geraldo and his entire team at Home Identity.
Daniel Williams
May 5, 2025 -
We had our floors redone in our townhome with LVP in 2 rooms and a staircase. They did a great job and was very meticulous on the small details such as the molding and caulking of the stairs case. They were very attentive and took time to clean up after everything was done. I highly recommend them!
Nadia C.
March 5, 2025We hired Home Identity to remodel our kitchen, and I can honestly say it was the best decision. They replaced the cabinets, countertops, and backsplash. We had some awkward spaces to work with, but they found a perfect design that made everything flow. The cabinets are solid, the soft-close doors are a game-changer, and they are just gorgeous. The price was a little higher than others, but it was totally worth it.
Gabriel Hertel
March 5, 2025I am absolutely thrilled with the work done on my house! From start to finish, the entire construction team was professional, skilled, and dedicated to ensuring that every detail was perfect. The project was completed on time and within budget, which I really appreciated. I highly recommend Geraldo and his team for any construction project. Thank you for all your hard work!!
Janaina Hausman
April 5, 2025 -
We recently had our kitchen and bathroom renovated at our vacation home in North Myrtle Beach by Home Identity, and we couldn’t be happier with the results. Since we live in Massachusetts, we weren’t there during the renovation, but that actually made things easier for the team. They had the keys and handled the whole project from start to finish without any issues. Gerald was our main point of contact, and he was fantastic. He kept us updated throughout the entire process and made sure we knew the schedule every step of the way. Communication was excellent, which gave us a lot of peace of mind. One thing that really stood out was their showroom in Myrtle Beach. It had everything we needed, and it made choosing materials super convenient. Overall, we had a great experience working with a contractor outside of Massachusetts. Home Identity made the process smooth and stress-free. We totally recommend them!
Herick Carvalho
May 5, 2025The team at Home Identity is absolutely amazing! From start to finish I received excellent customer service and communication. From the design, choosing materials, installation and final touches they made every step stress-free and enjoyable. Geraldo and his crew are very professional, kind and always went above and beyond everyday of our kitchen remodel project. I now have my dream kitchen that exceeds my expectations! I can’t recommend them enough! Thank you Home Identity is!
Gretchen Connors
August 5, 2025We are extremely happy with the work performed. They were very professional, timely, and cleaned up nicely. In addition, they had the best price. Highly recommend them.
robert brault
May 5, 2025
Our Previous Projects
Check out the images of the previous projects we worked on. If you like what you see, we’d be thrilled to talk with you in more detail about your project. Don’t hesitate to reach out!






























