your space
materials
inch of your project
High-quality home renovation services delivered in the Myrtle Beach Area
Do it with someone who gives you security
Our Showroom
Visit our showroom at 185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579, and experience firsthand the quality and variety of materials we offer.
Our showroom features:
- Custom cabinets and closet displays
- Cabinet handles and hardware
- A variety of tiles and LVP flooring
- High-quality fixtures and countertops
- Sinks, vanities, and a fully designed shower
Each step to you have a great project and results
We understand that remodeling can be a significant investment, which is why we’ve developed a streamlined process to make your experience as smooth as possible:
Initial consultation
DESIGN & PLANNING
PROPOSAL & APPROVAL
CONTRACT SIGNING
PERMITTING ACQUISITION
PRE-CONSTRUCTION MEETING
EXECUTION
FINAL WALKTHROUGH
What clients say
We are known for our clear communication and commitment to customer satisfaction
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Great work and in a timely matter. Definitely would recommend for your needs!!
Robert Catone
February 5, 2025Geraldo has done many flooring jobs for us. He is Very Professional, Clean and does Outstanding work! Very Reasonable!
james sinn
January 1, 1970 -
My husband and I bought a fixer upper back in 2022, and flipped it. We called Geraldo to request a quote and the price was very reasonable. Geraldo and his team showed up in our house in finish the job in one day. They remove all the old flooring and installed the new one in one way. We couldn't believe how quickly they finished. Geraldo called me and asked if we were 100% satisfied with the new flooring and installation. I thought that was very professional of him! We love the new flooring, we lived there for two years and recently sold it. Enough to day we didn't have any issues selling because of the pretty modern flooring. Forever grateful with Geraldo! You can fully trust his professionalism for any project!!
Samantha Lake
December 5, 2024The cabinets seem to be of good quality and the installers were very professional. Geraldo provided excellent customer service.
Grant Chappell
July 5, 2025 -
We recently had our kitchen and bathroom renovated at our vacation home in North Myrtle Beach by Home Identity, and we couldn’t be happier with the results. Since we live in Massachusetts, we weren’t there during the renovation, but that actually made things easier for the team. They had the keys and handled the whole project from start to finish without any issues. Gerald was our main point of contact, and he was fantastic. He kept us updated throughout the entire process and made sure we knew the schedule every step of the way. Communication was excellent, which gave us a lot of peace of mind. One thing that really stood out was their showroom in Myrtle Beach. It had everything we needed, and it made choosing materials super convenient. Overall, we had a great experience working with a contractor outside of Massachusetts. Home Identity made the process smooth and stress-free. We totally recommend them!
Herick Carvalho
May 5, 2025Just met with Geraldo and his team from Home Identity and we are excited about our upcoming projects. They are very professional and extremely knowledgeable. Highly recommend Home Identity for your remodeling needs.
Frank
May 5, 2025I couldn’t recommend Home Identity enough!!! They did such an amazing job doing at my house! They have an amazing team that works together to make sure we have the best customize closets! Geraldo answered all the questions I had and Elisa helped me design a dream closet that would fit my needs! Amazing job! Thank you so much!
Julia Teixeira
June 5, 2025
Our Previous Projects
Check out the images of the previous projects we worked on. If you like what you see, we’d be thrilled to talk with you in more detail about your project. Don’t hesitate to reach out!






























