your space
materials
inch of your project
High-quality home renovation services delivered in the Myrtle Beach Area
Do it with someone who gives you security
Our Showroom
Visit our showroom at 185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579, and experience firsthand the quality and variety of materials we offer.
Our showroom features:
- Custom cabinets and closet displays
- Cabinet handles and hardware
- A variety of tiles and LVP flooring
- High-quality fixtures and countertops
- Sinks, vanities, and a fully designed shower
Each step to you have a great project and results
We understand that remodeling can be a significant investment, which is why we’ve developed a streamlined process to make your experience as smooth as possible:
Initial consultation
DESIGN & PLANNING
PROPOSAL & APPROVAL
CONTRACT SIGNING
PERMITTING ACQUISITION
PRE-CONSTRUCTION MEETING
EXECUTION
FINAL WALKTHROUGH
What clients say
We are known for our clear communication and commitment to customer satisfaction
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As a local builder and general contractor it is hard to find folks not only that you can trust but who do quality work. They are both and more. I have worked with Home Identity for several years now and will continue to!
Andrew Ross
July 5, 2025THESE GUYS HAD DONE SEVERAL PROJECTS FOR ME AND HAVE ALWAYS WENT ABOVE AND BEYOND. WILL BE
Greg Blankenship
December 5, 2024Geraldo was great, the work was amazing and the price was right. Highly recommend!
Dennis Fallon
December 5, 2024 -
Very professional and timely work. Would highly recommend.
sally giannini
December 5, 2024The team at Home Identity is absolutely amazing! From start to finish I received excellent customer service and communication. From the design, choosing materials, installation and final touches they made every step stress-free and enjoyable. Geraldo and his crew are very professional, kind and always went above and beyond everyday of our kitchen remodel project. I now have my dream kitchen that exceeds my expectations! I can’t recommend them enough! Thank you Home Identity is!
Gretchen Connors
August 5, 2025Geraldo has done many flooring jobs for us. He is Very Professional, Clean and does Outstanding work! Very Reasonable!
james sinn
January 1, 1970 -
I recently had an experience with Home identity, and I am thrilled to share my positive feedback! They were very attentive to my needs.The quality of their custom cabinets really impressed me.It was clear that they prioritize quality and customer satisfaction.I wholeheartedly recommend them to anyone looking for custom furniture and cabinets.I will definitely be using them again in the future!
flavio ferreira
December 5, 2024My husband and I bought a fixer upper back in 2022, and flipped it. We called Geraldo to request a quote and the price was very reasonable. Geraldo and his team showed up in our house in finish the job in one day. They remove all the old flooring and installed the new one in one way. We couldn't believe how quickly they finished. Geraldo called me and asked if we were 100% satisfied with the new flooring and installation. I thought that was very professional of him! We love the new flooring, we lived there for two years and recently sold it. Enough to day we didn't have any issues selling because of the pretty modern flooring. Forever grateful with Geraldo! You can fully trust his professionalism for any project!!
Samantha Lake
December 5, 2024I’ve utilized Home Identity for several construction activities. 1st, carpet removal and installation of new LVP flooring. They did an excellent job and extreme attention to detail to ensure flooring was seamless without any transitions. Next, carpet removal from stairs and installing new hardwood steps and risers. Again, to ensure the steps could be used immediately, Home Identity was innovative in their approach by staining the stair treads and painting the risers in their shop and did only minor touch ups after both were installed. Pricing was very competitive, communication was excellent, superb workmanship, they completed the work in a very timely manner, and always cleaned up after work was completed. Greatly appreciate Geraldo and his entire team at Home Identity.
Daniel Williams
May 5, 2025
Our Previous Projects
Check out the images of the previous projects we worked on. If you like what you see, we’d be thrilled to talk with you in more detail about your project. Don’t hesitate to reach out!
