your space
materials
inch of your project
High-quality home renovation services delivered in the Myrtle Beach Area
Do it with someone who gives you security
Our Showroom
Visit our showroom at 185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579, and experience firsthand the quality and variety of materials we offer.
Our showroom features:
- Custom cabinets and closet displays
- Cabinet handles and hardware
- A variety of tiles and LVP flooring
- High-quality fixtures and countertops
- Sinks, vanities, and a fully designed shower
Each step to you have a great project and results
We understand that remodeling can be a significant investment, which is why we’ve developed a streamlined process to make your experience as smooth as possible:
Initial consultation
DESIGN & PLANNING
PROPOSAL & APPROVAL
CONTRACT SIGNING
PERMITTING ACQUISITION
PRE-CONSTRUCTION MEETING
EXECUTION
FINAL WALKTHROUGH
What clients say
We are known for our clear communication and commitment to customer satisfaction
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Geraldo has done many flooring jobs for us. He is Very Professional, Clean and does Outstanding work! Very Reasonable!
james sinn
January 1, 1970We had our floors redone in our townhome with LVP in 2 rooms and a staircase. They did a great job and was very meticulous on the small details such as the molding and caulking of the stairs case. They were very attentive and took time to clean up after everything was done. I highly recommend them!
Nadia C.
March 5, 2025Just met with Geraldo and his team from Home Identity and we are excited about our upcoming projects. They are very professional and extremely knowledgeable. Highly recommend Home Identity for your remodeling needs.
Frank
May 5, 2025 -
The team at Home Identity is absolutely amazing! From start to finish I received excellent customer service and communication. From the design, choosing materials, installation and final touches they made every step stress-free and enjoyable. Geraldo and his crew are very professional, kind and always went above and beyond everyday of our kitchen remodel project. I now have my dream kitchen that exceeds my expectations! I can’t recommend them enough! Thank you Home Identity is!
Gretchen Connors
August 5, 2025I am absolutely thrilled with the work done on my house! From start to finish, the entire construction team was professional, skilled, and dedicated to ensuring that every detail was perfect. The project was completed on time and within budget, which I really appreciated. I highly recommend Geraldo and his team for any construction project. Thank you for all your hard work!!
Janaina Hausman
April 5, 2025The cabinets seem to be of good quality and the installers were very professional. Geraldo provided excellent customer service.
Grant Chappell
July 5, 2025 -
I recently had Home Identity design and install custom closets in my home, and the experience was fantastic from start to finish. The team was professional, attentive, and truly listened to my needs. They worked with me to create a functional and stylish storage solution that fits perfectly in my space. The design process was seamless, and they offered great suggestions on maximizing storage while keeping everything organized and accessible. The quality of the materials used is top-notch, and the craftsmanship is flawless. The final result exceeded my expectations—my new closets look amazing and have completely transformed my space. Installation was quick, and the team left everything neat and tidy. I can now easily store all of my belongings, and I love how much more efficient and organized my home feels. If you’re considering a custom closet solution, I highly recommend Home Identity. Their attention to detail and commitment to customer satisfaction are second to none!
L.A Cruz
February 5, 2025Originally asked Geraldo to install one cabinet. But, after discussing another particular area of concern, he came up with an awesome solution! Extremely professional experience throughout and does what he says he’s going to do and when he is going to do it! Highly recommended him and his company! Check out our new kitchen pantry, below! Thx Geraldo and Webstter!
David Garabedian
July 5, 2025Geraldo was great, the work was amazing and the price was right. Highly recommend!
Dennis Fallon
December 5, 2024
Our Previous Projects
Check out the images of the previous projects we worked on. If you like what you see, we’d be thrilled to talk with you in more detail about your project. Don’t hesitate to reach out!






























