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What we offer

High-quality home renovation services delivered in the Myrtle Beach Area

Our credibility

Do it with someone who gives you security

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Our Showroom

Visit our showroom at 185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579, and experience firsthand the quality and variety of materials we offer.

Our showroom features:

  • Custom cabinets and closet displays
  • Cabinet handles and hardware
  • A variety of tiles and LVP flooring
  • High-quality fixtures and countertops
  • Sinks, vanities, and a fully designed shower
Our Process

Each step to you have a great project and results

We understand that remodeling can be a significant investment, which is why we’ve developed a streamlined process to make your experience as smooth as possible:

Initial consultation

We meet with you to understand your vision, needs, and budget.

DESIGN & PLANNING

Our designers create a customized plan, selecting materials and layouts.

PROPOSAL & APPROVAL

We provide a clear, detailed proposal outlining costs and timelines.

CONTRACT SIGNING

Once approved, we finalize the agreement and prepare for execution.

PERMITTING ACQUISITION

If needed, our team will submit a building permit to ensure compliance with regulations.

PRE-CONSTRUCTION MEETING

We go over logistics, scheduling, and set clear expectations.

EXECUTION

Our skilled team brings the design to life, handling all aspects of construction.

FINAL WALKTHROUGH

We review the completed work together, ensuring everything meets your expectations.
testimonials

What clients say

We are known for our clear communication and commitment to customer satisfaction

  • Hired Home Identity for multiple projects, which included kitchen and bathroom cabinets installation, LVP installation, and staircase rebuild. Geraldo was very professional, and he and his guys completed the projects in a timely manner. He showed great attention to detail and clearly takes pride in his work. Geraldo was also very reasonable with pricing. We were very satisfied with the work and will for sure be using Home Identity for future projects.

    Amy Ames Avatar Amy Ames
    December 5, 2024

    Originally asked Geraldo to install one cabinet. But, after discussing another particular area of concern, he came up with an awesome solution! Extremely professional experience throughout and does what he says he’s going to do and when he is going to do it! Highly recommended him and his company! Check out our new kitchen pantry, below! Thx Geraldo and Webstter!

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    David Garabedian Avatar David Garabedian
    July 5, 2025

    Great company to work with !

    napa sritan Avatar napa sritan
    May 5, 2025
  • We recently had our master bathroom renovated by Home Identity, and we couldn't be happier with the results! Our bathroom was a good size, but a lot of the space wasn’t being used well. They helped us redesign it in a smart way. We replaced our old drop-in tub with a beautiful freestanding tub, and we turned an unused closet into a big walk-in shower with two shower towers, rainfall shower heads, and body jets. It feels like a spa now! One of the main reasons we chose Home Identity was their amazing showroom. They actually have a walk-in shower built in, so we could see exactly what we were getting. The showroom is really impressive and gave us a lot of great ideas. The whole project went smoothly from start to finish. The team was professional, respectful, and always on time. Price-wise, they were very fair. Honestly, we think they’re the best home remodelers in the Myrtle Beach area. Highly recommend!

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    Camila Nunes Avatar Camila Nunes
    May 5, 2025

    We had our floors redone in our townhome with LVP in 2 rooms and a staircase. They did a great job and was very meticulous on the small details such as the molding and caulking of the stairs case. They were very attentive and took time to clean up after everything was done. I highly recommend them!

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    Nadia C. Avatar Nadia C.
    March 5, 2025

    We had 2 closets redone by Home Identity. We couldn't be happier choosing them. We went from those annoying wire shelves to a functional custom closet! They were professional, nice and meticulous with their work. We are very pleased with Home Identity!!

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    Debbie SanPedro Avatar Debbie SanPedro
    July 5, 2025
  • We are extremely happy with the work performed. They were very professional, timely, and cleaned up nicely. In addition, they had the best price. Highly recommend them.

    robert brault Avatar robert brault
    May 5, 2025

    The team at Home Identity is absolutely amazing! From start to finish I received excellent customer service and communication. From the design, choosing materials, installation and final touches they made every step stress-free and enjoyable. Geraldo and his crew are very professional, kind and always went above and beyond everyday of our kitchen remodel project. I now have my dream kitchen that exceeds my expectations! I can’t recommend them enough! Thank you Home Identity is!

    Gretchen Connors Avatar Gretchen Connors
    August 5, 2025

    As a local builder and general contractor it is hard to find folks not only that you can trust but who do quality work. They are both and more. I have worked with Home Identity for several years now and will continue to!

    Andrew Ross Avatar Andrew Ross
    July 5, 2025
our gallery

Our Previous Projects

Check out the images of the previous projects we worked on. If you like what you see, we’d be thrilled to talk with you in more detail about your project. Don’t hesitate to reach out!

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    Working Hours

    Mon-Fri: 9 AM – 5 PM

    Saturday: closed

    Sunday: closed

    Office

     185 Jacob Ln Unit 1, Myrtle Beach, SC, 29579

    info@homeidentitysc.com

    (843) 236-1576

    Home Identity © 2026. All rights reserved.

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